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-#+TITLE: Asteroid Radio - Growth & Listener Retention Ideas
-#+DATE: December 2025
-#+OPTIONS: toc:2
-
-* Current Situation
-
-- 3 listeners (project contributors only)
-- Curated ambient/electronic playlist (Biosphere, Autechre, Four Tet, Brian Eno, etc.)
-- Solid technical foundation now in place
-
-* Why Listeners Might Not Be Sticking
-
-** Discovery Problem
-
-- How do people find Asteroid Radio?
-- No presence on streaming directories, social media, or music communities
-- "If you build it, they will come" doesn't work for internet radio
-
-** Content Predictability
-
-- Curated playlists can feel repetitive to regular listeners
-- Same tracks in same order = listeners know what's coming
-- Ambient/electronic is niche - smaller potential audience
-
-** No "Appointment Listening"
-
-- Nothing that makes someone think "I need to tune in at X time"
-- No live shows, no special events, no schedule
-
-** Passive Experience
-
-- No chat, no requests, no interaction
-- Listeners have no reason to engage or return
-
-* Ideas to Explore
-
-** Quick Wins (Low Effort)
-
-*** Shuffle/Random Mode
-
-- Let Liquidsoap shuffle the entire music library
-- Fresh experience every time someone tunes in
-- Reduces repetition fatigue
-- Could offer both: "Low Orbit" (curated) and "Deep Space" (random shuffle)
-
-*** Multiple Themed Streams
-
-- ~/asteroid.mp3~ - Main curated ambient
-- ~/asteroid-shuffle.mp3~ - Random from full library
-- ~/asteroid-dark.mp3~ - Darker ambient (Lustmord, Atrium Carceri)
-- Let listeners choose their vibe
-
-*** Now Playing Integration
-
-- Post to a Twitter/X account automatically
-- Discord webhook for a music community
-- Last.fm scrobbling for discoverability
-
-** Medium Effort
-
-*** Submit to Internet Radio Directories
-
-- [[https://www.radio.net/][Radio.net]]
-- [[https://tunein.com/][TuneIn]] (requires application)
-- [[https://streema.com/][Streema]]
-- [[https://www.internet-radio.com/][Internet-Radio.com]]
-- These are where people actually discover internet radio
-
-*** Discord Community
-
-- Create a Discord server for listeners
-- Bot posts now playing
-- Request channel (even if manual fulfillment)
-- Builds community around the station
-
-*** Listener Requests
-
-- Simple web form to request tracks
-- Queue gets reviewed and added by admins
-- Makes listeners feel heard
-
-*** Schedule/Programming
-
-- Even fake "shows" create structure
-- "Midnight Ambient" 00:00-06:00
-- "Morning Drift" 06:00-12:00
-- "Afternoon Orbit" 12:00-18:00
-- "Evening Descent" 18:00-00:00
-- Different playlist vibes for different times
-
-** Higher Effort (But High Impact)
-
-*** Live DJ Sets
-
-- Even occasional (monthly?) live sets create events
-- "Tune in Saturday at 20:00 for a live set"
-- Creates appointment listening
-- Can be promoted in advance
-
-*** Guest Mixes
-
-- Invite ambient/electronic producers to submit mixes
-- Cross-promotion to their audiences
-- Fresh content without ongoing effort
-
-*** Mobile App / PWA
-
-- Make it easy to listen on mobile
-- Push notifications for special events
-- "Install to home screen" prompt
-
-*** Podcast Feed
-
-- Archive special shows/mixes as podcast episodes
-- Another discovery channel
-- People can catch up on what they missed
-
-* Interface Improvements
-
-Current UI is functional but could be more engaging:
-
-- *Visual identity* - Logo, consistent branding, memorable aesthetic
-- *Album art* - Show cover art for current track (if available in metadata)
-- *Listener count display* - "X people listening now" creates social proof
-- *History* - "Recently played" visible on front page
-- *Schedule display* - Even if automated, show what's coming up
-- *Dark mode* - Essential for ambient music listeners (probably already dark?)
-
-* The Music Question
-
-** Is the music the problem?
-
-Honestly, probably not. Ambient/electronic has a dedicated audience. The issue is more likely:
-
-1. They don't know we exist
-2. There's no reason to come back vs. Spotify/YouTube
-
-** Random shuffle pros
-
-- Surprise factor keeps it fresh
-- Showcases full library depth
-- Less maintenance than curated playlists
-
-** Random shuffle cons
-
-- Less coherent "vibe"
-- Jarring transitions possible (need good crossfade)
-- Might play obscure tracks that don't fit
-
-** Hybrid approach
-
-- Keep curated "Low Orbit" as flagship
-- Add shuffle stream as alternative
-- Let listeners choose
-
-* Recommended Priority
-
-1. *Submit to radio directories* - Free, one-time effort, ongoing discovery
-2. *Add shuffle stream option* - Technical, we can do this easily
-3. *Discord server* - Free, builds community
-4. *Now playing social posts* - Automated discovery
-5. *Visual polish* - Album art, listener count, branding
-
-* Metrics to Track
-
-Once we have more listeners:
-
-- Peak concurrent listeners (we have this now)
-- Average listen duration
-- Return listener rate (would need cookies/accounts)
-- Geographic distribution (we have this)
-- Which stream/quality is most popular
-
-* Final Thought
-
-The technical foundation is solid. The music is good. The problem is almost certainly *discovery* and *engagement*. People need to:
-
-1. Find out we exist
-2. Have a reason to come back
-
-Radio directories + social presence + community = growth path.